Archive for the ‘Company’ Category
Majestic SEO Partnership With SEOlytics
Majestic SEO are proud to announce that we have set up a new ‘Technology Partnership’ with the German based SEO Tools Company SEOlytics GmbH. The company are based in Hamburg and since they started to develop and sell their SEO controlling software in 2009, SEOlytics have managed to establish their software as one of the leading SaaS – Solutions in Europe.
Their software is very easy and quick to use and will enable any user to check the visibility of their website in both Bing and Google, which could lead to identifying any potential problems and opportunities for the business as well as also enabling the user to monitor their competitors.
With their current International Tracking tool, you are able to track keywords from 19 different countries around the world, ranging from Germany to Denmark to Brazil. However they are looking to improve their range and were pleased to announce that in December 2011, they were able to close a funding round that will eventually lead to further internationalization of their tracking tool.
Despite being a German based software, SEOlytics offers Visibility Ranks for both the USA and Sweden, while the User Interface is also available in English.
In 2010, SEOlytics GmbH won the European Gold Seal of e-Excellence award for rewarding excellence in innovation marketing. The seal is world widely known for distinguishing businesses with innovative products and services and outstanding marketing.
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Link Data
SEOLytics have a license to take our data and present it directly in their tool. Unlike our OpenApps API, users do not need a separate account with Majestic to see their link data. Here is a screenshot showing how the anchor text, crawl date and domain discovery data is displayed.
I note as well that they also show (though not in this screenshot) the percentage of links that are deep links, compared to homepage links. This might be a useful metric if you are considering how prone a site is to Panda penalties, for example.
Site Visibility
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The visibility screen shot is taken from a Visibility Rank overview for the Warnerbros.com domain which has been compared against macys.com and zappos.com. A Visibiilty Rank tests the value of a domain by methods such as Keyword Ranking, search popularity and Cost Per Click.
SERP Distribution
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I have also shown a screen shot from their SERP Distribution tool and shows the increase in clicks zappos.com can expect the further up they are on Google.com. So if their search result appears on page 10 of Google, they can expect to receive around 500 clicks, whereas if they are to appear on page 1 they could possibly receive just under four and a half thousand clicks onto their site. Which is a vast improvement.
Not only do they offer these tools, SEOlytics are able to offer a wide range of SEO tools. They include Keyword Analysis, Link Building and Back Link Analysis. On top of that they are starting to offer newer tools that include an alert system that will email you whenever there is a change in your rankings and a automated report system.
We at Majestic are very excited about this newly formed partnership and hope that we will be working with SEOlytics for many years to come
See Us In Person
With Christmas and the New Year celebrations now over, it’s back to business for everyone at Majestic SEO and with the amount of conferences coming up between now and March, the chances are high that there will be a Majestic SEO representative making an appearance and in some cases two.
The first conference that we are attending is SMX Jerusalem on 15th January. This conference will be attended by Dixon Jones and Branko Rihtman. We will not only be speaking but will also be a premium sponsor at the event. So if you are going, make sure you check us out.
The second conference we will be at is the IEG Predictive Analytics Conference in San Diego on the 23rd and 24th February and again we will be speaking at this event. Dixon Jones will be the Majestic representative at this event, as he will at all events. As the IEG Predictive Analytics Conference is a different kind of conference to those we have attended before, we have been able to negotiate a 20% discount with the organizers of the event for all our readers. So if you would like to attend the conference, please insert this code PASD2012 when you make your booking to receive this discount. The third event will be SMX San Jose from the 28th February to March 1st.
March is where it gets really busy for us as we will be attending four conferences that month, all within a short period of each other. The first two conferences we will be attending in March are both in the UK. On March 3rd, we will be at Thinkvisability in Leeds where we will also be sponsoring the Go Karting event the following day. Then on the 9th March, we will be attending the UK Search Conference in London, where again Dixon will be speaking.
Once the UK conferences are over, its back to travelling around the world, with conferences in the USA and Germany. The third conference in March is SES New York on the 19th-23rd and will be attended by both Dixon Jones and Brian Bowers. During the first day of the conference, Dixon will be giving a theatre presentation on ‘Link Intelligence and Analysis on a Shoestring Budget, using Majestic SEO’. Not only that, he will also be speaking on the Spotlight Session ‘Lords of the Links’ on the third day of the conference.
Our final conference in March will be SMX Munich on the 27th and 28th March. Dixon will be attending this conference, where he will also be speaking. 
So that is the plan for the first three months of 2012, and as you can see we will be extremely busy attending and speaking at many conferences around the world. So if you are attending any of the conferences that we will be at, make sure you say hi.
What’s New at Majestic
Majestic SEO is about to get a new makeover and I think you will find the changes stunning. Last week at Pubcon Vegas I had the opportunity to show delegates some of the developments at Majestic over 2012 and the show used the new look website. Just flick through the presentation below to get a sneak peak at the site.
The presentation also covers some of the recent developments at Majestic SEO – including the announcement that we are opening up our system through the launch of “Majestic OpenApps“.
We’ll tell you more about the philosophy behind the new site designs after launch.
New Majestic SEO Ambassador in Brazil
Majestic is pleased to have Alberto André as a new Majestic SEO Ambassador.
Alberto runs a number of conferences in Brazil. We hope that he will be able to help users in Brazil, where we already have a burgeoning presence.
You can find Alberto on Twitter or see his profile and his company om the Ambassadors page.
Majestic’s Ambassors are volunteers willing to help us take our message to the world. We hope they will be able to represent us at events locally – but please bear in mind that they are not employees of Majestic SEO – so they cannot always help you out in every situation. On the plus side, Alberto can at least speak Portuguese!