Archive for the ‘Commentary’ Category

The Do’s and Don’ts of Digital Outreach for Content Marketing

By Todd Bailey September 8, 2014

BUILD-RELATIONSHIPS-NOT-LINKSThe emergence of content and digital outreach has come to center stage for most SEO’s.  Nowadays, SEO professionals have an infinite thirst for respectable publishing opportunities.  The constant struggle to find placement for ones content is the epicenter of search engine optimization now and for the foreseeable future.  Those who can mine for potential opportunities, develop unique and intriguing relationships, whilst fulfilling… Continue reading

Posted In: Commentary, General

Power User Tips: Advanced Report Filtering

By Limsan Boulter July 16, 2014

There are many advantages to creating an Advanced report. You can see all the backlink information to any given site; get a little extra such as TLD’s, IP address and Subnet information. However, one of the most useful aspects of the Advanced reports are the Analysis Options. These options are some extra filtering options that really help you drill down into your data that bit further, helping you get the… Continue reading

Posted In: Commentary, General, Training

Site Explorer now multilingual

By Nicola Carey July 14, 2014

The Site Explorer is split into six main sections and in just a glance it provides you with a detailed analysis of a huge amount of backlink data surrounding a domain, subdomain, path or URL. Well, last month we released a new feature to Site Explorer – the Topics tab – and since then have updated our Site… Continue reading

The story of SEO in 2014

By Nicola Carey April 9, 2014

SEONowOne of our partners Linkdex have been liaising and interviewing some SEO experts – our Dixon Jones and Mel Carson included! Collating the results they have written an e-book and taken a closer look on what it takes to be visible and persuasive at the crucial moment a consumer needs to… Continue reading

Posted In: Commentary, General

Using competitive tools for client prospecting

By Rasmus Sørensen April 4, 2014

As an agency we are always on the lookout for new clients and industries where we believe we can make an impact. In order to analyse and get the whole picture for a given industry, niche or existing client business, we use a range of tools to help us gather, analyse and drive informed decisions; as to if and how we should approach the task.

We do this type… Continue reading